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Research Guides

In-depth guides distilled from hundreds of expert interviews.

49 guides
What Peter Attia's Audience Actually Cares About
Research

What Peter Attia's Audience Actually Cares About

10,000 Comment Analysis

Topics, supplements, and questions from 10,000+ comments on The Drive podcast.

18 min read Read guide
What Huberman's 5M Subscribers Actually Care About
Research

What Huberman's 5M Subscribers Actually Care About

40,000 Comment Analysis

Topics, questions, and requests from 40,000+ comments across 200 videos.

20 min read Read guide
The $100K/Year Side Business Blueprint
Business

The $100K/Year Side Business Blueprint

Patterns from 100 Founder Stories

Business models, revenue milestones, and growth strategies from 100+ founder interviews.

18 min read Read guide
How to Build an AI Automation Agency
Business

How to Build an AI Automation Agency

The 2025 Playbook

Service offerings, pricing models, tool stacks, and client acquisition strategies.

15 min read Read guide
How to Find YouTube Hero Channels
YouTube

How to Find YouTube Hero Channels

Data-Driven Research Guide

Identify and validate hero channels worth learning from with the metrics that matter.

12 min read Read guide
10 Skills for Thriving in the Age of AI
Career

10 Skills for Thriving in the Age of AI

Insights from 200+ Expert Interviews

Skills that top product leaders and founders say matter most as AI transforms industries.

18 min read Read guide
How to Get Your First Customers
Startup

How to Get Your First Customers

14 Strategies from 50 Founders

Real tactics for finding early users: Reddit marketing, building in public, and more.

20 min read Read guide
The Complete Longevity Supplement Stack
Health

The Complete Longevity Supplement Stack

What 3 Doctors Actually Recommend

Supplements Huberman, Attia, and Hyman recommend. Where they agree and differ.

25 min read Read guide
The Science-Backed Sleep Protocol
Health

The Science-Backed Sleep Protocol

What Huberman, Attia & Hyman Actually Do

Complete sleep optimization: morning light, temperature, supplements, and habits.

22 min read Read guide
GLP-1 Drugs for Longevity
Health

GLP-1 Drugs for Longevity

What Doctors Are Actually Saying

The science behind Ozempic and Mounjaro: benefits, risks, and who should consider them.

18 min read Read guide
Zone 2 Training: The Complete Protocol
Health

Zone 2 Training: The Complete Protocol

What Attia & Huberman Actually Recommend

Duration, frequency, modalities, and how to find your Zone 2. Based on 40+ videos.

20 min read Read guide
The Science-Backed Cold Plunge Protocol
Health

The Science-Backed Cold Plunge Protocol

Huberman's Complete Guide

Temperature, duration, timing, and the Soberg principle. Based on 10+ videos.

18 min read Read guide
Women's Longevity Protocol
Health

Women's Longevity Protocol

Training, Hormones & Nutrition by Life Stage

HRT, menopause, bone health, and training protocols. Based on 15+ expert interviews.

22 min read Read guide
The Morning Light Protocol
Health

The Morning Light Protocol

Huberman's #1 Tool for Sleep & Energy

Timing, duration, cloudy day solutions, and evening light management. Zero cost.

15 min read Read guide
The Science-Backed Sauna Protocol
Health

The Science-Backed Sauna Protocol

What Huberman, Attia & Rhonda Patrick Recommend

Temperature, duration, frequency, and longevity benefits. Based on 10+ videos.

18 min read Read guide
AI Model Selection for Startups
AI

AI Model Selection for Startups

Claude vs GPT vs Gemini: What YC Partners Recommend

Model comparisons, scaling laws, and practical guidance from 47 YC videos.

20 min read Read guide
The Vibe Coding Playbook
AI

The Vibe Coding Playbook

Build Apps Without Writing Code

Ship your first app in 7 days using AI tools. From 25 videos by Greg Isenberg.

18 min read Read guide
Rapid Startup Building & Selling
Business

Rapid Startup Building & Selling

The Side Project Flipper Playbook

Build fast, sell faster. From 18 videos by Greg Isenberg on flipping side projects.

16 min read Read guide
GEO: AI Search Optimization
Marketing

GEO: AI Search Optimization

Get Cited by ChatGPT & Perplexity

The new SEO. How to get your brand mentioned in AI search results. From 8 videos.

14 min read Read guide
Micro-SaaS Marketing Playbook
Startup

Micro-SaaS Marketing Playbook

From Zero to 1,000 Users

Reddit, TikTok, building in public. Proven strategies from 49 founder interviews.

18 min read Read guide
App Idea Validation Playbook
Startup

App Idea Validation Playbook

Pre-Sell Before You Build

Stop building apps nobody wants. Validation frameworks from 49 successful micro-SaaS founders.

16 min read Read guide
Product Management Frameworks
Product

Product Management Frameworks

Lessons from 66 Lenny's Podcast Episodes

31 frameworks, 12 rules, and 25 principles from top PMs including Marty Cagan and Brian Chesky.

22 min read Read guide
Startup Leadership Playbook
Leadership

Startup Leadership Playbook

19 Frameworks from 67 Expert Interviews

Decision-making, team building, and communication frameworks from Julie Zhuo, Kim Scott, and more.

20 min read Read guide
Product Growth Playbook
Growth

Product Growth Playbook

35 Frameworks from Top Growth Leaders

Growth loops, PMF tests, and go-to-market strategies from Elena Verna, Sean Ellis, and more.

22 min read Read guide
AI Agent Deployment Playbook
AI

AI Agent Deployment Playbook

Lessons from 49 Expert Interviews

From SaaStr's 20-agent sales team to Intercom's Fin reaching $100M ARR. Practical frameworks for deploying AI agents.

20 min read Read guide
Answer Engine Optimization (AEO)
Marketing

Answer Engine Optimization (AEO)

Get ChatGPT to Recommend Your Product

Webflow sees 6x higher conversion from LLM traffic. The definitive AEO playbook for product teams.

18 min read Read guide
Bryan Johnson's Protocol on a Budget
Health

Bryan Johnson's Protocol on a Budget

The $100/Month Longevity Stack

Affordable alternatives from 42K+ comments. What matters vs what to skip.

18 min read Read guide
Longevity Supplements for Beginners
Health

Longevity Supplements for Beginners

Bryan Johnson's Starter Stack

From 48 products to 5 essentials. Science-backed starter stack from Blueprint.

15 min read Read guide
The Real Math on AI and Jobs
AI

The Real Math on AI and Jobs

What 100 a16z Videos and 823 Comments Reveal

Data from 100 Andreessen Horowitz videos: which jobs are at risk, what new roles emerge, and the economic math most people get wrong.

20 min read Read guide
How to Turn 40,000 YouTube Comments Into a Research Report
Research

How to Turn 40,000 YouTube Comments Into a Research Report

A Step-by-Step Comment Analysis Workflow

A complete workflow for extracting research insights from YouTube comments. Sentiment analysis, theme clustering, and audience intelligence at scale.

15 min read Read guide
How to Analyze 200+ YouTube Videos Without Watching Any of Them
Research

How to Analyze 200+ YouTube Videos Without Watching Any of Them

Extract Patterns from Transcripts at Scale

Extract patterns, themes, and expert insights from hundreds of video transcripts. Research YouTube channels at scale without watching a single video.

15 min read Read guide
How to Research Any YouTube Channel in 10 Minutes
YouTube

How to Research Any YouTube Channel in 10 Minutes

A Data-Driven Channel Analysis Framework

A data-driven framework for analyzing any YouTube channel: content themes, audience sentiment, engagement patterns, and content gaps.

12 min read Read guide
YouTube Comments Are Better Market Research Than Surveys
Marketing

YouTube Comments Are Better Market Research Than Surveys

50,000 Comments vs Traditional Research Methods

50,000 comments analyzed reveal more honest audience insights than surveys or focus groups. How to use YouTube comments as a market research tool.

15 min read Read guide
The Solopreneur Playbook
Business

The Solopreneur Playbook

Build a $1M One-Person Business

Systems, habits, and frameworks solopreneurs use to build $1M+ businesses alone. From 115 founder interviews.

25 min read Read guide
Scaling to $1M
Business

Scaling to $1M

The Inflection Points That Actually Matter

Revenue thresholds, pricing levers, and founder bottlenecks from 100+ founder interviews.

25 min read Read guide
AI Product Builder's Playbook
AI

AI Product Builder's Playbook

From Wrapper to Moat

What separates successful AI products from GPT wrappers. Moat strategies, pricing, and distribution.

22 min read Read guide
The Founder's Mental Models
Business

The Founder's Mental Models

Decision Frameworks from 200+ Interviews

Mental models, decision frameworks, and thinking tools from top founders across 3 channels.

25 min read Read guide
Indie App Playbook
Business

Indie App Playbook

Build, Launch, and Monetize a Mobile App

The exact playbooks indie developers use to build, launch, and monetize mobile apps.

22 min read Read guide
Brain Health: Evidence-Based Strategies to Prevent Cognitive Decline
Health

Brain Health: Evidence-Based Strategies to Prevent Cognitive Decline

24,000+ Comment Analysis

We analyzed 99 videos and 24,000+ comments from FoundMyFitness to extract the evidence-based strategies for preventing cognitive decline and dementia.

20 min read Read guide
NAD+ Precursors Ranked: NR vs NMN vs Niacin
Health

NAD+ Precursors Ranked: NR vs NMN vs Niacin

Cost, Evidence, and What to Take

An unbiased comparison of NAD+ precursors based on human clinical trials, cost per effective dose, and safety data from Dr. Rhonda Patrick's research.

18 min read Read guide
The Insulin Resistance Reversal Protocol
Health

The Insulin Resistance Reversal Protocol

Testing, Diet, and GLP-1 Drugs Explained

How to test for insulin resistance, reverse it with diet and exercise, and whether GLP-1 drugs like Ozempic are worth the risk.

20 min read Read guide
Starting from Zero at 50+: Exercise Protocol for Longevity
Health

Starting from Zero at 50+: Exercise Protocol for Longevity

A Progressive Program When Movement Hurts

A progressive exercise protocol for adults over 50 who want longevity benefits but struggle with joint pain, chronic conditions, or starting from sedentary.

18 min read Read guide
Micro-SaaS Distribution Playbook: How Solo Founders Get Their First 1,000 Users
Business

Micro-SaaS Distribution Playbook: How Solo Founders Get Their First 1,000 Users

69 Video Analysis from thebrettway

We analyzed 69 videos and 12,000+ comments from thebrettway to extract the distribution channels, growth tactics, and marketing playbooks that solo founders actually use.

20 min read Read guide
The Gen Z Founder Playbook: How Teenagers Are Building Million-Dollar Businesses
Business

The Gen Z Founder Playbook: How Teenagers Are Building Million-Dollar Businesses

30 Young Founder Case Studies

Patterns from 30 founders aged 15-25 building $100K-$2.4M businesses. The tools, tactics, and mindset shifts that give Gen Z an unfair advantage.

22 min read Read guide
Revenue Verification Playbook: How to Spot Real vs Fake Income Claims
Business

Revenue Verification Playbook: How to Spot Real vs Fake Income Claims

12,000 Comment Skepticism Analysis

Your audience is skeptical. We analyzed 12,000+ comments to extract the verification frameworks, red flags, and proof patterns that separate real founders from fake gurus.

18 min read Read guide
UGC and Influencer App Launch Playbook: $0 to First 10,000 Users
Business

UGC and Influencer App Launch Playbook: $0 to First 10,000 Users

Proven Launch Strategies from 15+ App Founders

How Cal AI, Tabs, NGL, and other apps used micro-influencer campaigns to acquire users at a fraction of paid ad costs. The exact playbook from $50-$500 per creator.

20 min read Read guide
The Complete Credit Card Strategy Guide by Life Stage
Finance

The Complete Credit Card Strategy Guide by Life Stage

100 Video Analysis from Chris Hutchins

Which credit cards to get in your 20s, 30s, 40s, and beyond. Card ecosystems, transfer partners, and net annual fee calculations from 100 videos analyzed.

22 min read Read guide
Points vs Cash Back: The Definitive Decision Framework
Finance

Points vs Cash Back: The Definitive Decision Framework

The Math Behind the Debate

When credit card points beat cash back and when they don't. Devaluation math, break-even calculators, and a hybrid strategy from 100 videos analyzed.

18 min read Read guide
Credit Card Transfer Partners: The Complete Beginner's Playbook
Finance

Credit Card Transfer Partners: The Complete Beginner's Playbook

Turn Points into First Class Flights

How to use Chase, Amex, Citi, Capital One, and Bilt transfer partners to book flights worth 5x more than cash back. Real redemption examples included.

20 min read Read guide