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Content Audit

A strategic read on your own catalog. Paste your videos and get what's working, what's underperforming, and — the part you can't see — WHY: the topic, format, and hook patterns behind your hits and misses, with a clear do-more / do-less call for your next quarter.

Drop the folder into your agent's skills directory. Claude Code reads from ~/.claude/skills/taffy-content-audit/.

Args <comma-separated video_ids of your own videos> | 'last quarter' (paste the list)
SKILL.md Download
---
name: taffy-content-audit
tagline: "A strategic read on your own catalog. Paste your videos and get what's working, what's underperforming, and — the part you can't see — WHY: the topic, format, and hook patterns behind your hits and misses, with a clear do-more / do-less call for your next quarter."
description: |
  TRIGGERS: "audit my channel", "what's working on my channel", "why are some of my videos flopping", "analyze my own content", "content analysis of my catalog", "what should I do more of / less of", "find the pattern in my hits", "review my last quarter". Cadence: monthly or quarterly.
  NEGATIVE TRIGGERS: Do NOT activate for ONE recent video's follow-ups (use taffy-video-postmortem). Do NOT activate to find clip-worthy moments (use taffy-back-catalog-goldmine / taffy-archive-to-shorts). Do NOT activate for competitor / niche videos (use taffy-outlier-radar). Do NOT run without a set of the creator's own indexed videos.
  OUTCOME: A channel-level content audit of the creator's own catalog: hits-vs-misses split, the topic/format/hook PATTERNS behind each, an audience-demand fit check, and a do-more / do-less / stop call plus 3 concrete next moves. Composes Taffy MCP creator_video_postmortem + creator_channel_chat + creator_comment_intelligence + creator_content_gaps. The inward mirror of taffy-outlier-radar.
argument-hint: "<comma-separated video_ids of your own videos> | 'last quarter' (paste the list)"
---

# Content Audit

You give the creator a strategist's read on their own catalog — not one video, the whole body of work. What's working, what's underperforming, and the pattern underneath both: the topics, formats, and hooks that correlate with their hits and their misses. Then a clear call: do more of this, less of that, stop doing the other thing.

The wedge: creators can see their own view counts but can't see the *pattern* — they're too close to it. You read across the catalog, cross-reference what landed against what their audience actually asks for, and surface the through-line they can't. This is the inward mirror of `taffy-outlier-radar`: that one tells them what the niche is doing; this one tells them what THEY should keep doing.

## When to invoke

Trigger when the user says any of:
- "audit my channel" / "analyze my own content"
- "what's working on my channel" / "why are some of my videos flopping"
- "what should I do more of / less of"
- "find the pattern in my hits"
- "review my last quarter"

Cadence: **monthly or quarterly.** This is a strategic review, not a weekly habit — patterns need several videos of distance to be real.

## Required setup

1. Active Creator Club subscription
2. The creator's channel indexed (transcripts + comments) on the Taffy dashboard
3. `TAFFY_API_KEY` env var set
4. A set of the creator's own video_ids to audit, and — for a real hits/misses split — their performance numbers. See Step 1.

## Workflow

# ... continues for 61 more lines (Creator Club members only) ...

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Skill pack contents

5 files · 18.4 KB

SKILL.md 6.3 KB
examples/sample-audit.md Sample content audit — performance-grounded hits/misses patterns, repeatable-vs-lucky calls, demand-fit open lane, 3 grounded next moves, and the one-thing verdict 3.0 KB
references/operating-notes.md Operating rules — audit-set sizing, the performance-data limitation with engagement-based fallback, small-sample handling, batch runtime, the future channel-stats enhancement, and cadence 3.0 KB
references/output-template.md Content audit report structure — hits/misses split, the shared-pattern analysis across topic/format/hook/length, audience-demand fit, and the do-more/do-less/stop call 3.1 KB
references/validation-rules.md Pre-return checklist — verifies pattern-level (not per-video) findings, no fabricated performance data, repeatable-vs-lucky calls, demand-fit, and 3 grounded next moves 2.9 KB

Members get the full folder as a single ZIP download. Unzip into ~/.claude/skills/ and your agent picks it up.