Sentiment by topic. Not by thumbs.
Taffy reads every comment and ties reactions to the specific topics discussed. Which segments worked, which fell flat, which deserve a follow-up upload.
Creator Club indexes your channel and runs Video Postmortem weekly. Library indexes featured channels for research.
"78% positive" doesn't help you make a better video.
"The Zone 2 segment drew positive sentiment with three repeated callbacks; the supplement segment drew skepticism and the same objection across 12 comments" does.
Taffy ties viewer reactions to the specific moments, ideas, and claims in the video. That's how sentiment becomes actionable on the next upload, not just a number in a dashboard.
What you see
Sentiment broken down by topic, segment, and recurring reaction patterns — not a single dial.
Topic-level sentiment
For every topic mentioned in the video, the sentiment of viewer reactions tied to that topic. Praise on Zone 2. Skepticism on a specific supplement claim. Confusion on a methodology.
Recurring reactions
Reactions clustered by theme, not just polarity. "Loved the directness." "Wanted more on the protocol." "Pushed back on the dose."
Segment hot spots
Timestamped clusters where comments concentrate — the segments viewers actually quoted and called back to.
Cross-video trend
How sentiment on a recurring topic has shifted over your last 10 uploads. Are viewers warming up, cooling off, or asking for new angles?
Whose audience are you reading?
Where Huberman viewers push back on cold plunge
Library indexes the channels so the comment sentiment under every featured creator is searchable. Useful for journalists, researchers, and analysts studying how audiences actually receive specific claims.
See the Library →Video Postmortem on every upload
Topic-level sentiment, recurring reactions, and a recommendation for the next video. Runs automatically after each upload.
- ✓ Your channel + 3 competitors
- ✓ 5 skills, callable from Claude or Codex
Topic-level sentiment vs the usual dashboards
| Capability | Taffy | YouTube Studio | Generic sentiment tools |
|---|---|---|---|
| Overall positive / negative score | ✓ | Likes only | ✓ |
| Sentiment per topic in the video | ✓ | ✕ | ✕ |
| Recurring reaction themes | ✓ | ✕ | ✕ |
| Trend across last 10 videos | ✓ | ✕ | ✕ |
| Pricing | $9 Library / $199 Creator Club | Free (your channel) | $20–200/mo |
Common questions
Why not just look at the like ratio?
Like ratios are binary and lossy. A video can have a 98% like ratio and still have repeated, specific objections in the comments that tell you exactly what to fix on the next upload. Topic-level sentiment surfaces that.
Does this run on my own videos?
Creator Club, yes — we index your channel and run Video Postmortem on every upload. Library, no — the Library is for sentiment on the featured channels Taffy already indexes.
How are topics linked to sentiment?
We extract topics from the transcript, then match comments to the topics they reference. Each topic gets its own sentiment slice, with example comments backing the score.
Can I track sentiment over time?
Yes — Creator Club tracks trends across your last 10 (or all) uploads, so you can see when a topic is fatiguing or when a new angle is breaking through.
More Taffy capabilities
Same indexed channels. Different jobs to be done.
Stop arguing about whether the video "worked." Read the room.
Creator Club ships Video Postmortem and four more skills your team can call from Claude or Codex. Library is for sentiment research on creators Taffy already indexes.
Monthly. Cancel anytime.