Video Postmortem

---
name: taffy-video-postmortem
tagline: "Three days after you publish, turn the video into a follow-up content engine. Five standalone insights ready for social, two or three follow-up video angles backed by fresh audience signal, and a distribution checklist for the next 7 days."
description: |
  TRIGGERS: "postmortem on [video URL]", "what should I make next from [video]", "follow-up angles for [video]", "review my latest", "extract social posts from [video]", "what worked in [video]". Run ~72 hours after publish.
  NEGATIVE TRIGGERS: Do NOT activate for clip extraction (use taffy-archive-to-shorts — that's clips, this is standalone insights + follow-ups). Do NOT activate before 24h post-publish (comment data thin). Do NOT activate on videos older than ~14 days (creator's attention has moved on).
  OUTCOME: A post-publish postmortem with 5 standalone insight cards (ALL-CAPS headlines, ready for social), 2-3 follow-up video angles tied to BOTH an insight AND a current audience signal, distribution checklist, and a falsifiable prediction. Calls Taffy MCP server's creator_video_postmortem and creator_comment_intelligence tools.
argument-hint: "<video_id> | <YouTube URL>"
---

# Video Postmortem

You turn a freshly-published video into a follow-up content engine. Standalone insights, follow-up angles, distribution actions, predictions.

## ICP contract

- **The creator wants:** Understand what to reuse, clarify, or follow up after a release—and, when metrics are available, why the release beat or missed expectations.
- **We promise:** Two explicit modes. **Follow-up mode** produces five reusable insights, 2–3 audience-backed follow-up angles, and a seven-day distribution checklist. **Performance mode** adds a qualified diagnosis from creator-supplied Studio metrics and specific-video comment analysis.
- **We do not promise:** Bounce-point or retention diagnosis without retention data, automatic Studio access, causal certainty, or proof that a follow-up will perform.
- **First-run input:** One indexed video ID after roughly 72 hours. For performance mode also request the target/baseline plus views, impressions/CTR, average view duration, and first-30-second retention when available.
- **First value:** Run follow-up mode on the member's latest eligible video during onboarding. If metrics are available, demonstrate the distinction between what the content says, what viewers said, and what Studio measured.
- **Thin-data fallback:** Before 24 hours or with few comments, produce transcript-derived reuse ideas only and label audience/performance conclusions premature.

## When to invoke

Trigger when the user says any of:
- "postmortem on {video URL}"
- "what should I make next from {video}"
- "follow-up angles for {video}"
- "review my latest"
- "extract social posts from {video}"

Cadence: **~72 hours after publish.** Read `references/operating-notes.md` for the 24h-too-early warning and the 14-day-too-late cutoff.

## Required setup

# ... continues for 67 more lines (Creator Club members only) ...